Blog
Practical guides for Utah attorneys on finding, reaching, and signing new clients, from criminal defense to debt, family law, and estates, organized by topic.
Browse by topic
Getting New Criminal Defense Clients
Marketing for Solo and Small Criminal Defense Firms
Court Records and Lead Sourcing
Speed and Timing: When to Contact a New Lead
Direct Mail for Criminal Defense Attorneys
Lead Quality and Buying Criminal Defense Leads
Marketing Channel Comparisons for Criminal Defense
Intake and Turning Leads Into Clients
Lead Cost, Conversion Rates and ROI
Utah Advertising Ethics and Compliance
Client Acquisition by Practice Area
Utah Counties and Cities: Market Overviews
How Revenue Spark Works
Leads for Every Utah Practice Area
Debt Defense Attorney Leads
Collections Attorney Leads
Eviction Attorney Leads
Property Attorney Leads
Family Law Attorney Leads
Estate and Probate Attorney Leads
Civil Litigation Attorney Leads
Personal Injury Case Data
Latest articles
Direct Mail Calculator for Law Firms
Enter pieces mailed, response rate, close rate, and fee per client to see calls, clients, and total gross, plus tables for typical rates and volumes.
Extreme DUI Leads in Utah: Why They Get Their Own Category
Utah treats a .16 or higher DUI as 'extreme', with a higher jail minimum and supervised probation. We give those cases their own category.
Higher-Income ZIP Codes: Send Different Mail to Different Leads
Revenue Spark marks leads in higher-income Utah ZIP codes so you can quote, pitch and mail them differently, or choose to receive only those leads.
Why Revenue Spark? Built for Utah, Built for Return
We only do Utah court-triggered leads, so our software knows Utah's neighborhoods, laws and courts. That specialization is where a better return comes from.
PPC vs. Direct Mail: What Does a New Client Cost?
1,000 pieces of warm, case-triggered mail versus 1,000 paid clicks: mail costs about $170 per new client, legal PPC about $1,250.
How to Make an Effective Postcard for Your Law Firm
A postcard that works reaches the right person, speaks to them, says one thing, and shows the next step. Design and attention research for law firms.
How to Write an Effective Letter for Your Law Firm
A cold letter to someone in a legal matter is hard because of the situation, not persuasion. What research says on specificity, plain language and length.
Adult Guardianship and Conservatorship Filings in Utah
In a Utah adult guardianship the person the case is about must have a lawyer, so the lead is the family member who filed. Here is how these cases work.
Arbitration Awards in Utah Courts
Utah courts record arbitration awards as their own case type. Here is what the court says they are and how many we saw, with what we have not yet reviewed.
Civil Litigation Lead Cost and Break-Even Math
A civil litigation lead costs $0.50 plus mail. Case values vary widely, so the formula matters more than any single number. Here is how to apply it.
Collections Lead Cost and Break-Even Math
A collections lead costs $0.50. Break-even depends on how many leads become a client and what a collections client is worth to your firm.
The Creditor and Debtor Sides of the Same Utah Case
The same debt case produces two leads: the defendant for a defense attorney and the plaintiff for a collections attorney. Here is how that works.
Lead services
- How Revenue Spark Gets Its Referrals
- Utah Attorney Leads
- Utah Civil Litigation Leads
- Utah Consumer & Bankruptcy Leads
- Utah Court Case Leads for Every Practice Area
- Utah Court Record Leads
- Utah Criminal Defense Leads
- Utah Criminal Defense Marketing
- Utah Criminal Defense Referrals
- Utah Debt Collection Attorney Leads
- Utah DUI Attorney Leads
- Utah DUI Leads
- Utah Estate and Probate Leads
- Utah Eviction Attorney Leads
- Utah Family Law Leads
- Utah Personal Injury Case Data
- Utah Property and Real Estate Attorney Leads
Leads by Utah county
- Beaver County
- Box Elder County
- Cache County
- Carbon County
- Daggett County
- Davis County
- Duchesne County
- Emery County
- Garfield County
- Grand County
- Iron County
- Juab County
- Kane County
- Millard County
- Morgan County
- Piute County
- Rich County
- Salt Lake County
- San Juan County
- Sanpete County
- Sevier County
- Summit County
- Tooele County
- Uintah County
- Utah County
- Wasatch County
- Washington County
- Wayne County
- Weber County